An innovative company is always on the alert Listen carefully to stimulate new ideas. That is why listening is the main catalyst of creative thinking and innovation. Can also work in the business world According to John Patrick, one of the pioneers of the Internet when he was at IBM, the old business model was ‘plan, build, deploy’. The new model is interactive – ‘listen and respond, listen and respond’. Reply to input

reliable with the appropriate changes – after minutes, not months. The best solution today can always be completed tomorrow.

A corporate culture

that fosters innovation, is very oriented towards the outside. Given the rapid evolution of technology in the world, you have to be alert 24 hours on 24.

If you have new ideas win, you must gather information from multiple sources and multiple parts. Then you have to filter and analyze them critically,

so that insight and innovation are part of the same mixture.

Listening is important, using the opinions of others for constructive criticism of the ideas. Internet blogging and its ability to allow you to have the opinion of experts from around the world, so simple and almost instantaneous. Ideas, they collect the interest of the skeptics on the Interne

t, could be the ideas that allow you to be one step ahead of others.

Listening is very impo

rtant for innovation, but not enough to discuss your ideas with your team. You also need outside opinion. Certainly with the Internet you can easily gather outside opinion: there are a large number of experts. How did you find? Through blogs.

Listening to customers is essential. You must make this cultural change: not only to think of inventions in laboratories, for wonderful they are, concentrated

on the problems of your customers. I mean, if you understand their problems and can offer them solutions based on your techn

ology on your products, your services, they will reward you.

Internet allows you to keep an eye on what’s happening. If you have a new idea and you are very enthusiastic ela’re pushing the company, check out what’s happening on the Internet. If no one else is doing what you’re doing, then you’re on or ahead of all others, or maybe your idea is no

t so good.

Pay attention to what’s happening in the world and in your market. Begins to gather opinions and responses, so you can target your efforts toward those areas and you can make better business.